The Gamble is Over, For Now: The Way It Was, 3 March

2008---The third generation of Gambling radio is no more---John R. Gambling, who succeeded his namesake father and grandfather as perhaps the longest-running single-family presence in the medium, tracing back to 1925, has been fired by New York WABC.

The third John Gambling hosted a 10:00 a.m.-11:45 a.m. weekday morning program, a shrinkage from the vintage morning-long Rambling with Gambling enterprise his grandfather had launched as a mix of pleasant chat and what we'd now call easy listening music. The New York Daily News said the reason for releasing the third Gambling was pure economics.

The fourth quarter and the year was difficult for the broadcasting industry and the company. The performance of the larger-market radio stations acquired in the ABC Merger was particularly disappointing.

---Farid Suleman, chairman of Citadel Broadcasting, which now owns WABC.

Gambling's father, Radio Hall of Famer John A. Gambling, whose achievements included radio's first known helicopter traffic and school closure reports, succeeded his father John B. Gambling in 1959, after the two men worked together a few years. The third of the Gamblings joined his father as co-host in 1985, working as a team until John A.'s 1991 retirement.

The original Rambling with Gambling format was ended in 2000, the same year John A. was elected to the Radio Hall of Fame. The 2003 Guiness Book of World Records called the show radio's longest-running, but that may have transposed the longevity of the Gamblings themselves. Radio historian Elizabeth McLeod, expanding on John Dunning's research, has noted that Rambling with Gambling moved to mornings---following its actual birth as a mid-day talk feature in 1942---as a lead-in to John B. Gambling's original morning show: a kind of "gym class" in which Gambling conducted exercises and bantered wittily, accompanied by the Vincent Sorey orchestra. (Gambling had succeeded publisher Bernarr McFadden hosting the exercise show, whose format was created by Arthur Bagley.)

John R. Gambling's future at this writing is unknown.

AIRWAVES . . .

1953: WHISPERING TRAVELS---Hooking largely around Hope Winslow, an author and traveler whose journeys and experiences provide the basis for much of its action and dialogue, Whispering Streets, a new half-hour soap opera, premieres on ABC radio.

Veteran radio soap actress Gertrude Warner, who once played the title roles in old-time radio soaps Ellen Randolph, Joyce Jordan, M.D. (formerly Joyce Jordan, Girl Intern) and Mrs. Miniver, plays Hope and narrates Whispering Streets. At the same time, she plays Pamela in Marriage for Two; her radio resume to this point also includes roles in soaps Against the Storm, The Right to Happiness, When a Girl Marries, and Young Doctor Malone, as well as such radio dramas as The Shadow (the third Margot Lane) and Perry Mason (as Della Street).

Whispering Streets will move to CBS in 1959 and stay there until 25 November 1960---when its final episode will become considered the curtain-closure for old-time radio soaps. For on that same day, CBS will cancel at last four other vintages: Ma Perkins, The Right to Happiness, Young Doctor Malone, and The Second Mrs. Burton.

Extremely few transcribed episodes of Whispering Streets survive for 21st Century old-time radio collectors, but some scripts from its 1958 season are believed to be among the SPERDVAC Collection at the University of Maryland's Library of American Broadcasting.

CHANNEL SURFING . . .

1948: THE COBBS TRUCKING COMPANY---It has a major problem when a partner turns up missing after catching onto an in-house hijack and fence operation, on tonight's edition of Boston Blackie. (Mutual; syndicated by Ziv.)

Blackie: Richard Kollmer. Mary: Jan Minor. Faraday: Maurice Tarplin.

1950: THE FIFTEEN-YEAR-OLD GENIUS IN LOVE WITH VICTORIA---Hall (Ronald Colman) offers prodigy Merton Savada (Barney Phillips) solace when the boy begins cutting classes and spending long nights writing love poems---until Merton reveals the object of his affections and verse, on tonight's edition of The Halls of Ivy. (NBC.)

Victoria: Benita Hume Colman. Additional cast: Henry Blair, Gloria Gordon. Writer: Don Quinn.

PREMIERING TODAY . . .

1890---Edmund Lowe (actor: Captain Flagg and Sergeant Quirt), San Jose, California.
1902---Ruby Dandridge (actress: Gallant Heart; The Judy Canova Show), Memphis, Tennessee.
1906---Donald Novis (actor: Jumbo Fire Chief Program), Hastings, U.K.
1911---Jean Harlow (actress: Lux Radio Theater), Kansas City.
1915---John Nelson (host: Bride and Groom; Know Your NBCs; Live Like a Millionaire), unknown.
1920---James Doohan (actor: You Never Had It So Good), Vancouver, B.C.
1921---Diana Barrymore (actress: Crime Does Not Pay), New York City.
1924---Cathy Downs (actress: Lux Radio Theater; Mail Call), Port Jefferson, New York; Barbara Jean Wong (actress: Cinnamon Bear), Los Angeles.
1937---Bobby Driscoll (actor: A Day in the Life of Dennis Day; Family Theater), Cedar Rapids, Iowa.